Shock News - Diets Don't Work!

OK, so it's not a shock and it's not news.  Everybody knows it and yet the western world still spends billions on them.

The more interesting qestion is "why don't they work?", and the answer (roughly speaking) is that they're horrible.
Let's face it, who is really going to be motivated by the thought of never being able to eat what you want again?  I know about this one, I spent fifteen years trying to loose weight, now I fluctuate by five or six pounds, but I'm still three stones lighter than I was then.

The key to weight loss is not about limiting your eating (very, very few people have the willpower to keep that up for long) but about actually wanting to eat the right things in the right quanities and enjoying excercise.

Once we've cracked that one it really is easy - here's how we do it. 

The very best way to get on the track to permanent weight loss is to spend a fun day working on it, but don't worry if you can't, we can split it into shorter sessions if you need to.

• We'll make sure that you understand about your body and how it works with food.
• We'll re-programme some of the instinctive strategies which lead you to overeating and weight gain.
• You will be taught the secrets of naturally thin people.
• We'll understand and either resolve or re-direct any underlying emotional problems which make you overeat.
• We'll work out an after care program for you and you will receive a hypnotherapy CD (recorded especially for you) which you can use at home.

That's all there is to it. Once you take on board those changes you'll  really be in control.
You'll be able to eat what you want.
You won't need to count calories, fat or carbs again.
You won't have food cravings.
You'll start to enjoy excercise.
You'll feel good about yourself and your body.